Jason Fried from 37signals
internet lifestyle, lead generation, project management, venture capital
Jason Fried from 37signals joins me for this interview. 37signals builds Web-based software and service products for small businesses. They're pretty famous in the web2.0 crowd for being easy to use. They are a relatively tiny company - typical of today's best startups, with a small team who are all high-caliber guys. Jason talks about how the company is able to meet deadlines and deliverables even though all 10 employees work remotely. They even have an e-book on how they work online. He also talks about the one investor 37signals has, Jeff Bezos from Amazon.com. I asked Jason quite a lot about their remote working methodology, and I came away pretty impressed.Full Interview »
Shawn Casey of Mining Gold Corporation is an information marketer who has been around almost longer than information marketing. He does $15M - $18M per year out of his house in Georgia with no team - just his brother and sister. One of the most interesting parts of the interview was when Shawn talked about how to test, manage and get the maximum dollar per lead from call center partners.
This week’s interview is with Mike Filsaime. He’s another one of these viral guys. Except he’s different. Most viral business models don’t generate much revenue. And while Mike’s company is relatively small ($5M), he has very low acquisition costs due to the (mostly free) viral customer acquisition, so it’s very profitable. For anyone interested in viral marketing being used with lead generation or information product marketing, you should check out this interview.
This week’s interview is with Yanik Silver, who runs Surefire Marketing. His business model is very different to most of you – he runs a $3M business out of his house, with very high profit margins, no employees, and only works 5 hours/day. If any of you are feeling burned out, you may want to consider his model.
